How Dogs Know What You’re Feeling

first_imgWhen you hear a friend’s voice, you immediately picture her, even if you can’t see her. And from the tone of her speech, you quickly gauge if she’s happy or sad. You can do all of this because your human brain has a “voice area.” Now, scientists using brain scanners and a crew of eager dogs have discovered that dog brains, too, have dedicated voice areas. The finding helps explain how canines can be so attuned to their owners’ feelings.“It’s absolutely brilliant, groundbreaking research,” says Pascal Belin, a neuroscientist at the University of Glasgow in the United Kingdom, who was part of the team that identified the voice areas in the human brain in 2000. “They’ve made the first comparative study using nonhuman primates of the cerebral processing of voices, and they’ve done it with a noninvasive technique by training dogs to lie in a scanner.”The scientists behind the discovery had previously shown that humans can readily distinguish between dogs’ happy and sad barks. “Dogs and humans share a similar social environment,” says Attila Andics, a neuroscientist in a research group at the Hungarian Academy of Sciences at Eötvös Loránd University in Budapest and the lead author of the new study. “So we wondered if dogs also get some social information from human voices.”Sign up for our daily newsletterGet more great content like this delivered right to you!Country *AfghanistanAland IslandsAlbaniaAlgeriaAndorraAngolaAnguillaAntarcticaAntigua and BarbudaArgentinaArmeniaArubaAustraliaAustriaAzerbaijanBahamasBahrainBangladeshBarbadosBelarusBelgiumBelizeBeninBermudaBhutanBolivia, Plurinational State ofBonaire, Sint Eustatius and SabaBosnia and HerzegovinaBotswanaBouvet IslandBrazilBritish Indian Ocean TerritoryBrunei DarussalamBulgariaBurkina FasoBurundiCambodiaCameroonCanadaCape VerdeCayman IslandsCentral African RepublicChadChileChinaChristmas IslandCocos (Keeling) IslandsColombiaComorosCongoCongo, The Democratic Republic of theCook IslandsCosta RicaCote D’IvoireCroatiaCubaCuraçaoCyprusCzech RepublicDenmarkDjiboutiDominicaDominican RepublicEcuadorEgyptEl SalvadorEquatorial GuineaEritreaEstoniaEthiopiaFalkland Islands (Malvinas)Faroe IslandsFijiFinlandFranceFrench GuianaFrench PolynesiaFrench Southern TerritoriesGabonGambiaGeorgiaGermanyGhanaGibraltarGreeceGreenlandGrenadaGuadeloupeGuatemalaGuernseyGuineaGuinea-BissauGuyanaHaitiHeard Island and Mcdonald IslandsHoly See (Vatican City State)HondurasHong KongHungaryIcelandIndiaIndonesiaIran, Islamic Republic ofIraqIrelandIsle of ManIsraelItalyJamaicaJapanJerseyJordanKazakhstanKenyaKiribatiKorea, Democratic People’s Republic ofKorea, Republic ofKuwaitKyrgyzstanLao People’s Democratic RepublicLatviaLebanonLesothoLiberiaLibyan Arab JamahiriyaLiechtensteinLithuaniaLuxembourgMacaoMacedonia, The Former Yugoslav Republic ofMadagascarMalawiMalaysiaMaldivesMaliMaltaMartiniqueMauritaniaMauritiusMayotteMexicoMoldova, Republic ofMonacoMongoliaMontenegroMontserratMoroccoMozambiqueMyanmarNamibiaNauruNepalNetherlandsNew CaledoniaNew ZealandNicaraguaNigerNigeriaNiueNorfolk IslandNorwayOmanPakistanPalestinianPanamaPapua New GuineaParaguayPeruPhilippinesPitcairnPolandPortugalQatarReunionRomaniaRussian FederationRWANDASaint Barthélemy Saint Helena, Ascension and Tristan da CunhaSaint Kitts and NevisSaint LuciaSaint Martin (French part)Saint Pierre and MiquelonSaint Vincent and the GrenadinesSamoaSan MarinoSao Tome and PrincipeSaudi ArabiaSenegalSerbiaSeychellesSierra LeoneSingaporeSint Maarten (Dutch part)SlovakiaSloveniaSolomon IslandsSomaliaSouth AfricaSouth Georgia and the South Sandwich IslandsSouth SudanSpainSri LankaSudanSurinameSvalbard and Jan MayenSwazilandSwedenSwitzerlandSyrian Arab RepublicTaiwanTajikistanTanzania, United Republic ofThailandTimor-LesteTogoTokelauTongaTrinidad and TobagoTunisiaTurkeyTurkmenistanTurks and Caicos IslandsTuvaluUgandaUkraineUnited Arab EmiratesUnited KingdomUnited StatesUruguayUzbekistanVanuatuVenezuela, Bolivarian Republic ofVietnamVirgin Islands, BritishWallis and FutunaWestern SaharaYemenZambiaZimbabweI also wish to receive emails from AAAS/Science and Science advertisers, including information on products, services and special offers which may include but are not limited to news, careers information & upcoming events.Required fields are included by an asterisk(*)To find out, Andics and his colleagues decided to scan the canine brain to see how it processes different types of sounds, including voices, barks, and natural noises. In humans, the voice area is activated when we hear others speak, helping us recognize a speaker’s identity and pick up on the emotional content in her voice. If dogs had voice areas, it could mean that these abilities aren’t limited to humans and other primates.So the team trained 11 dogs to lie motionless in a functional magnetic resonance imaging brain scanner, while wearing headphones to deliver the sounds and protect their ears. “They loved doing this,” Andics says, adding that the pooches’ owners were there to reward them with treats and petting. The scanner captured images of the dogs’ brain activity while they listened to nearly 200 dog and human sounds, including whines, cries, playful barks, and laughs. The scientists also scanned the brains of 22 human subjects who listened to the same set of sounds. Both dogs and humans were awake during the scans.The images revealed that dog brains have voice areas and that they process voices in the same way that human brains do, the team reports online today in Current Biology. And because these voice areas are found in similar locations in the brains of both dogs and humans, the scientists suggest that they likely evolved at least 100 million years ago, when humans and dogs last shared a common ancestor, an insectivore. Indeed, some think that brain areas for processing vocal sounds could be discovered in more species.Still, when voice areas were first discovered in humans, they were thought to be special and somehow tied specifically to the evolution of language. “So what are they doing in dog brains?” Andics asks.  The answer lies, he thinks, in what the scans also revealed: Striking similarities in how dog and human brains process emotionally laden sounds. Happy sounds, such as an infant’s giggle, made the primary auditory cortex of both species light up more than did unhappy sounds, such as a man’s harsh cough. “It shows that dogs and humans have similar brain mechanisms for processing the social meaning of sound,” Andics says, noting that other research has shown that dogs “respond to the way we say something rather than to what we say.” The similarity in auditory processing, he adds, “helps explain why vocal communication between the two species is so successful.”But there were differences, too. The researchers discovered that in dogs, 48% of their auditory brain regions respond more strongly to environmental sounds, such as a car engine, than to voices. In humans, in contrast, a mere 3% of their sound-sensitive brain regions lit up more for the nonvocal sounds. “It shows how very strongly attuned the human auditory cortex is to vocal sounds,” Andics says. “In dogs, it’s more heterogeneous.”Yet it is the similarity in how dogs and humans process the emotional information in voices that other researchers find most intriguing. “They’ve confirmed what any dog owner knows—that their pooches are sensitive to one’s tone of voice,” says John Marzluff, a wildlife biologist at the University of Washington, Seattle. Even more important, he adds, is that the study “confronts us with the realization that our wonderful brain is in many ways a product of our distant evolutionary past.”For more on man’s best friend, see the Science News team’s latest coverage of doggy science.last_img read more

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Mortgage Rates Hit Record Low

first_imgHow much do you pay for heating? Depending on where you live, it’s a good chunk of money during the wintertime. Even though we live in the South (in lovely Raleigh!), we’re not immune to getting some cold weather.   With winter coming… Full Story,Tips to help turn those homebuying dreams into reality. From outstanding credit card debt to massive student loans, financial difficulties are barring more and more millennials from becoming homeowners. While the vision of buying a first home may seem hopelessly… Full Story,When most people imagine buying a house, they think about how many bedrooms they need or what kind of porch they want. When they think about homebuying costs, they decide how much to put down and what their maximum home… Full Story,One of my favorite shows is Sex and the City. Those women lived glamorous lives I could only dream about. And, Carrie, a writer, was living my dream life as a famous writer in Manhattan. One of the storylines that… Full Story,Last year, my husband and I were packing up our Denver apartment to prepare for our move back to his home state of Indiana. We’d put an offer in on a house and had only given ourselves a couple of… Full Story,A few years ago Dave Munson and his family decided to move from their 5,600-square-feet, 8-bedroom house in the city of San Antonio, Texas, to a smaller, unique living situation: tents. Well, fancy, upscale tents that total 2,000 square feet… Full Story,It’s a well-known fact that your personal environment affects your mental health. If you live in a beautifully decorated home with plenty of plants and green space nearby, your risk for anxiety and depression is lower. If you spend your… Full Story,My husband and I were so excited to buy our house. We’d been renting since college and were eager to have our own place. Finally, no one could tell us how many dogs we could have or how many posters… Full Story,Last summer, I was forced to relocate out of my cozy, bungalow-style apartment in West L.A. Living in one of the most unaffordable rental markets in the U.S., I was resigned to the fact that, to enjoy my ideal setup… Full Story,When you buy a home, you’re making an investment in yourself and your future. You’re building  financial stability, equity, and experience. You have a place to call your own and you can customize the space just how you want. As… Full Storylast_img read more

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Test Your Net Worth IQ: How Do You Measure Up?

first_img Post navigation Share this:Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window) Related If you’re still nursing a 2013 money hangover, the New Year is the ideal time to take stock of your overall financial health.One of the single best indicators of your financial condition is a calculation known as your net worth, which aims to provide you a broad picture of your finances by tallying your total assets minus total debts.(If you use Mint.com, this number can be easily found on the left-hand column of your home page.)But understanding what your net worth is really about can be a bit difficult, so we’ve created this quiz to help you flex your net worth IQ.Question 1: What counts as an asset?A: Your carB: Your engagement ringC: Your investment portfolioD: Your emergency savingsE: All of the aboveThe correct answer is E (all of the above). For the purposes of net worth calculations, all of your assets should be included, including physical assets (jewelry, vehicles, homes) and non-tangible asssets (investments, savings accounts, etc).Question 2: Joey has a 401(k) retirement account, which he can’t touch without penalty until he reaches the age of 59.5. Does this count as an asset?A: No, since he can’t use it until well into the future.B: Yes, since it’s still an asset.C: It depends on when he intends on using it.D: None of the above.The correct answer is B. A retirement account is an asset which should be included in your net worth – even if you don’t intend on touching it for decades.Question 3: Lauren has been very prudent with loans, only taking out “good” debt to finance her graduate education. Should student loans be counted in her net worth?A: Yes, but she should subtract the amount she intends on paying off this year.B: No, since student loans are good debt that will help her build her finances in the future.C: No, since she can defer the loans or put them on a slower payment plan if she faces financial difficulty.D: Yes, since student loans are still debt.The correct answer is D. Even so-called “good” debt is debt, no matter if you intend on deferring it or if it’ll help you land a high-paying job, so you should include it in your net worth calculation.Question 4: Carl has a negative net worth. What is the best way to improve it?A: Save more money.B: Pay off debt.C: Increase the value of his investments.D: See his home increase in value.E: Any or all of the above.The correct answer is E. Any or all of these solutions could either increase his assets or decrease his debt, thereby pulling his net worth out of the red.BONUS Question 5: Calculate Maria’s net worth, assuming the following:Maria has a $5,000 emergency savings account.She owns a car worth $10,000.She owes $20,000 in student loans.She has $25,000 in a 401(k) plan.Her home is worth $200,000, but she still owes $100,000 on the mortgage.Answer: First, total all of Maria’s assets. In this case, it’s $5,000 emergency savings + a $10,000 car + $25,000 401(k) + $200,000 home = $240,000.  Then, subtract her debt. $240,000 -$100,000 mortgage balance- $20,000 student loans = $120,000 net worth. So, how’d you do?Remember that although net worth is one of the best ways to take stock of your finances, it’s not a complete picture.If you have a low net worth due to student loans, but just started a higher-paying job, for example, the number may increase quickly.Or, your net worth may seem high, but be mostly due to your home’s value.The trend is more important, and a better indicator of whether you’re actually improving your financial situation over time (Mint.com’s aptly named “trends” tab can help you see this in a jiffy).So long as your financial plans lead to a growing net worth over time, you’re on the right track.Janet Al-Saad is the founder of the Five Ten Twenty Club, a website designed to help you improve your finances $5, $10 or $20 at a time.last_img read more

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Top Picks for 529 College Savings Plans

first_img Post navigation Last time I took a close look at 529 college savings plans, it was 2010.I can still hear the faint echoes of “California Gurls” and “Bad Romance,” probably because DJs won’t stop playing those songs.Since my last 529 checkup, the news is mostly good for college savers.There are still bad plans out there, but more states have lowered costs and minimum investments, and state tax deductions are still common.In other words, it would be harder today for me to get away with a catchy headline is “Is your 529 plan robbing you blind?”Read on and I’ll give you a few top picks and tell you how to avoid a college-savings stinker.A quick 529 recap529s have become the most popular way to save for college. As of 2012, Americans have stuffed $166 billion into them, according to a recent report by Morningstar.By my calculations, that could buy almost three years of Harvard (sorry).People like 529s because they have high contribution limits and, like a Roth IRA, let you withdraw the money tax-free as long as it’s used for qualified education expenses.If your kid gets a scholarship, you can withdraw that amount from the 529 without a penalty, and if you don’t use all the money in your 529, you can change the beneficiary to another child, even a niece or nephew or grandchild.And if you’re not already laughing at the idea of having money left over after paying for college, is it because you’re crying?But 529s are still confusing, because every state runs its own plan, and sometimes two or three.That would be easy if you were required to invest in your own state’s plan, but you’re not: if you live in Hawaii, you can put your money in Alaska’s plan, or most of the dozens of plans available nationwide.That’s not the only source of confusion.Most 529s are investment-based, containing the same types of stock and bond mutual funds you have in your IRA or 401(k).A few, however, are prepaid tuition plans. These are controversial and tend to be restricted to state residents, so I’m leaving them out of this roundup.(I’ve written about them before, however.)Finally, investment-based 529s are sold in two ways: direct and through financial advisors.This is easy: never buy an advisor-sold plan. You pay and pay in higher fees and expenses for something you can easily do yourself.Get the deductionThe first thing to look at when choosing a 529 plan is your state tax deduction.Many states give you free money in the form of an income tax deduction for contributing to your own state’s 529.Nobody seems to maintaining a good master list of these deductions any more, so just Google “[your state] 529 tax deduction.”If you’re eligible for the tax deduction, take it, even if your state’s 529 isn’t the greatest.It’s like a 401(k) match: even a lousy 401(k) is no excuse for giving up free money, and later you can move the money to another plan without incurring a penalty.Check the price tagWhat makes one 529 plan better than another?The price.These plans are offering a boring commodity product: index mutual funds.Most offer an age-based option that adjusts your investment mix as your child approaches college age.None of this is investing rocket science, and you shouldn’t be charged NASA space toilet prices for it.And here’s where the confusing tableau of state plans is a good thing: as long as your money keeps chasing the low-fee plans, states that overcharge will feel the pressure to stop gouging.Last time around, I recommended five low-cost plans. This time, there are too many to list, so I’ll just hit a few highlights.The most important price tag on a 529 plan (or any mutual fund-style investment) is the annual expense ratio.This is the percentage of your money that will be invisibly deducted from your account to pay the investment manager, state recordkeepers, and other functionaries.An expense ratio under 0.25% is excellent. Anything over 0.5% is unconscionable.Here are a few great plans, with the approximate expense ratio for a moderate-risk age-based plan.South Carolina’s plan is exceptionally cheap and also offers a great state tax deduction, but is open only to SC residents.Maybe I should move. I hear the shrimp and grits are awesome.The rest of the plans on the list are open to all US residents.South Carolina Future Scholar (state residents only): 0.11%New York: 0.17%California ScholarShare: 0.19%Nevada: 0.21% (I use this one)Utah, Wisconsin, and Michigan are also excellent.And don’t overthink this: expenses are important, but a few hundredths of a percentage point aren’t going to make the different between community college and Princeton.If you’re not eligible for a state tax deduction, just pick one of these and start saving.Now let’s call out a few plans with high price tags:Alaska’s T. Rowe Price College Savings Plan charges about 0.75%, and I couldn’t find the price on their website; I had to check the Morningstar report.Montana charges 0.88% for almost exactly the same Vanguard portfolios available from Nevada for 0.21%. That’s four times the price for the same investment.Sure, small states are at a disadvantage when negotiating 529 plan fees with investment companies.When your brokerage gets a call from the state of California, you say, “How can I help you, Mr. Terminator, sir?” (If Schwarzenegger is no longer governor of California, please don’t tell me.)Editor’s note: Sorry, Matthew. He’s not. But these plans exist for the benefit of families who live in the state.If Montana can’t run a plan at a fair price, they should just advise their residents to send their money to, say, Utah instead.That’s not a crazy idea: until establishing its own plan, Tennessee advised its residents to use the Georgia 529, and Wyoming (which doesn’t have a 529) used to have a special deal with Colorado.Finally, remember the most important step in saving for college: Tell Grandma how to make contributions to your 529.Matthew Amster-Burton is a personal finance columnist at Mint.com. Find him on Twitter @Mint_Mamster. 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The 5 Most Popular Plastic Surgeries In The U.S.

first_imgBoob jobs will probably never go out of style.But there’s been a huge shift toward more minimally-invasive procedures in the plastic surgery industry, according to data from The American Society of Plastic Surgeons.The ASPS has seen a 200 percent increase in services like Botox, chemical peels, and fillers since 2000. Of the 17.5 million procedures performed in 2017 alone, just under 16 million were minimally invasive, while nearly 2 million were more substantial services, like rhinoplasty, boob jobs, and liposuction.And overall, the total number of cosmetic procedures is still on the upswing. The number performed in 2017 ticked up 2 percent from 2016.Ready to jump on that bandwagon, stat? The most popular invasive procedures in 2017 were: 1. Breast augmentation: 2017 saw a total of 300,378 breast augmentations, the enhancement of a patient’s boobs through the insertion of breast implants or the injection of fat transplanted from another part of the body, according to the ASPS. Notably, the ASPS also saw a spike in breast reductions, which were up 11 percent from 2016.2. Liposuction: 246,354 liposuction procedures were performed in 2017, 5 percent more than in 2016, per the ASPS. Liposuction can be performed under general anesthesia or local anesthesia, alongside other procedures, the relative convenience perhaps accounting for so much popular interest.3. Rhinoplasty: 218,924 rhinoplasties (a.k.a nose jobs) were performed in 2017. 2017 saw 2 percent fewer nose jobs than did 2016, according to the ASPS.4. Eyelid surgery: Roughly the same number of eyelid surgeries—or blepharoplasty, if you’re fancy—were performed in 2017 as in 2016. This past year, physicians performed 209,571 total eyelid surgeries, which serve to tighten sagging skin or drooping eyelids, and can help reverse under-eye bags, the ASPS says.5. Tummy tuck: 2 percent more tummy tucks—or, abdominoplasty, the removal of excess abdominal fat and skin and, often, the restoration of weakened stomach muscles—were performed in 2017 than in 2016, for a total of 129,753 procedures last year.Sourcelast_img read more

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6 Pressing Questions About Beef and Climate Change, Answered

first_img3) Why are some people saying beef production is only a small contributor to emissions?The short answer: Such estimates commonly leave out land-use impacts, such as cutting down forests to establish new pastureland.The longer explanation: There are a lot of statistics out there that account for emissions from beef production but not from associated land-use change. For example, here are three common U.S. estimates we hear:The U.S. Environmental Protection Agency estimated total U.S. agricultural emissions in 2017 at only 8 percent of total U.S. emissions;A 2019 study in Agricultural Systems estimated emissions from beef production at only 3 percent of total U.S. emissions; andA 2017 study published in the Proceedings of the National Academy of Sciences estimated that removing all animals from U.S. agriculture would reduce U.S. emissions by only 3 percent.While all of these estimates account for emissions from U.S. agricultural production, they leave out a crucial element: emissions associated with devoting land to agriculture. An acre of land devoted to food production is often an acre that could store far more carbon if allowed to grow forest or its native vegetation. And when considering the emissions associated with domestic beef production, you can’t just look within national borders, especially since global beef demand is on the rise. Because food is a global commodity, what is consumed in one country can drive land use impacts and emissions in another. An increase in U.S. beef consumption, for example, can result in deforestation to make way for pastureland in Latin America. Conversely, a decrease in U.S. beef consumption can avoid deforestation (and land-use-change emissions) abroad.When these land-use effects of beef production are accounted for, we found that the GHG impacts associated with the average American-style diet actually come close to per capita U.S. energy-related emissions. A related analysis found that the average European’s diet-related emissions, when accounting for land-use impacts, are similar to the per capita emissions typically assigned to each European’s consumption of all goods and services, including energy.4) Can beef be produced more sustainably?The short answer: Yes, although beef will always be resource-intensive to produce.The longer explanation: The emissions intensity of beef production varies widely across the world, and improvements in the efficiency of livestock production can greatly reduce land use and emissions per pound of meat. Improving feed quality and veterinary care, raising improved animal breeds that convert feed into meat and milk more efficiently, and using improved management practices like rotational grazing can boost productivity and soil health while reducing emissions. Boosting productivity, in turn, can take pressure off tropical forests by reducing the need for more pastureland.Examples of such improved practices abound. For example, some beef production in Colombia integrates trees and grasses onto pasturelands, helping the land produce a higher quantity and quality of feed. This can enable farmers to quadruple the number of cows per acre while greatly reducing methane emissions per pound of meat, as the cows grow more quickly. A study of dairy farms in Kenya found that supplementing typical cattle diets with high-quality feeds like napier grass and high-protein Calliandra shrubs—which can lead to faster cattle growth and greater milk production—could reduce methane emissions per liter of milk by 8–60 percent. Beef and climate change are in the news these days, from cows’ alleged high-methane farts (fact check: they’re actually mostly high-methane burps) to comparisons with cars and airplanes (fact check: the world needs to reduce emissions from fossil fuels and agriculture to sufficiently rein in global warming). And as with so many things in the public sphere lately, it’s easy for the conversation to get polarized. Animal-based foods are nutritious and especially important to livelihoods and diets in developing countries, but they are also inefficient resource users. Beef production is becoming more efficient, but forests are still being cut down for new pasture. People say they want to eat more plants, but meat consumption is still rising.All of the above statements are true even if they seem contradictory. That’s what makes the beef and sustainability discussion so complicated—and so contentious.Here we look at the latest research (including from our recent World Resources Report) to address six common questions about beef and climate change:1) How does beef production cause greenhouse gas emissions?The short answer: Through the agricultural production process and through land-use change.The longer explanation: Cows and other ruminant animals (like goats and sheep) emit methane, a potent greenhouse gas, as they digest grasses and plants. This process is called “enteric fermentation,” and it’s the origin of cows’ burps. Methane is also emitted from manure, and nitrous oxide, another powerful greenhouse gas, is emitted from ruminant wastes on pastures and chemical fertilizers used on crops produced for cattle feed.More indirectly but also importantly, rising beef production requires increasing quantities of land. New pastureland is often created by cutting down trees, which releases carbon dioxide stored in forests.A 2013 study by the U.N. Food and Agriculture Organization (FAO) estimated that total annual emissions from animal agriculture (production emissions plus land-use change) were about 14.5 percent of all human emissions, of which beef contributed 41 percent. That means emissions from beef production are roughly on par with those of India. Because FAO only modestly accounted for land-use-change emissions, this is a conservative estimate.Beef-related emissions are also projected to grow. Building from an FAO projection, we estimated that global demand for beef and other ruminant meats could grow by 88 percent between 2010 and 2050, putting enormous pressure on forests, biodiversity and the climate. Even after accounting for continued improvements in beef production efficiency, pastureland could still expand by roughly 400 million hectares, an area of land larger than the size of India, to meet growing demand. The resulting deforestation could increase global emissions enough to put the global goal of limiting temperature rise to 1.5-2 degrees C (2.7-3.6 degrees F) out of reach.2) Is beef more resource-intensive than other foods?The short answer: Yes.The longer explanation: Ruminant animals have lower growth and reproduction rates than pigs and poultry, so they require a higher amount of feed per unit of meat produced. Animal feed requires land to grow, which has a carbon cost associated with it, as we discuss below. All told, beef is more resource-intensive to produce than most other kinds of meat, and animal-based foods overall are more resource-intensive than plant-based foods. Beef requires 20 times more land and emits 20 times more GHG emissions per gram of edible protein than common plant proteins, such as beans. And while the majority of the world’s grasslands cannot grow crops or trees, such “native grasslands” are already heavily used for livestock production, meaning additional beef demand will likely increase pressure on forests. There are also emerging technologies that can further reduce cows’ burping, such as through feed additives like 3-nitrooxypropan (3-NOP). Improving manure management and using technologies that prevent nitrogen in animal waste from turning into nitrous oxide can also reduce agricultural emissions.5) Do we all need to stop eating beef in order to curb climate change?The short answer: No.The longer explanation: Reining in climate change won’t require everyone to become vegetarian or vegan, or even to stop eating beef. If ruminant meat consumption in high-consuming countries declined to about 50 calories a day, or 1.5 burgers per person per week—about half of current U.S. levels and 25 percent below current European levels, but still well above the national average for most countries—it would nearly eliminate the need for additional agricultural expansion (and associated deforestation), even in a world with 10 billion people.Diets are already shifting away from beef in some places. Per capita beef consumption has already fallen by one-third in the United States since the 1970s. Plant-based burgers and blended meat-plant alternatives are increasingly competing with conventional meat products on important attributes like taste, price and convenience. The market for plant-based alternatives is growing at a high rate, albeit from a low baseline.There are also other compelling reasons for people to shift toward plant-based foods. Some studies have shown that red meat consumption is associated with increased risk of heart disease, type 2 diabetes, stroke and colorectal cancer, and that diets higher in healthy plant-based foods (such as whole grains, fruits, vegetables, nuts and legumes) are associated with lower risks. In high-income regions like North America and Europe, people also consume more protein than they need to meet their dietary requirements.center_img 6) Would eating less beef be bad for jobs in the food and agriculture sector?The short answer: Not necessarily.The longer explanation: Given projected future growth in meat demand across the developing world, even if people in higher-income countries eat less beef, the global market for beef will likely continue to grow in the coming decades. The scenario in the chart above leads to a 32 percent growth in global ruminant meat consumption between 2010 and 2050, versus 88 percent growth under business-as-usual. In the United States, despite declining per capita beef consumption, total beef production has held steady since the 1970s. Burgeoning demand in emerging markets like China will lead to more export opportunities in leading beef-producing countries, although building such markets takes time.In addition, major meat companies—including Tyson Foods, Cargill, Maple Leaf Foods and Perdue—are starting to invest in the fast-growing alternative protein market. They’re positioning themselves more broadly as “protein companies,” even as they work to reduce emissions from beef production in their supply chains through improved production practices.Moving Toward a Sustainable Food FutureBeef is more resource-intensive than most other foods and has a substantial impact on the climate. A sustainable food future will require a range of strategies from farm to plate. Food producers and consumers alike have a role to play in reducing beef’s emissions as the global population continues to grow. And as we all work on strategies to curb climate change—whether in the agriculture sector, the energy sector, or beyond—it’s important we rely on the best available information to make decisions.last_img read more

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Paul Gillin Explains Why Marketers Should ‘Think Like Publishers

first_imgIf you’ve never heard  Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Where the Hell Is Matt? Fiskars Fiskars , Dell’s  How New Marketing Is Different From Traditional Marketing Paul stopped by our office in Cambridge before Thanksgiving, and I had a chance to sit down with him. We spoke about social media, blogging,  , promises to help even more businesses.  and the ways marketers can thrive in this new world. I posted a full video recording of our conversation below, but here are few highlights: Paul Gillin “The cost of a pilot, the cost of testing is a rounding error on what you’re spending on television media. So why shouldn’t you take one tv ad. One tv ad will fund a very well-stocked company blog for two years.” How to Justify Social Media Investment to Management Here are a few of the sites Paul mentions in the video:  speak, skip the next few paragraphs, and go straight to the video below. You’ll learn a lot. “Many of the skills I learned in publishing are now the skills marketers need. Marketing is oriented towards delivering a message. You agree upon a message, then you deliver it repeatedly in multiple media and eventually you hope it sticks … the difference with content marketing or conversation marketing is that you’re delivering the message, and then you’re saying, ‘What do you think about that?'” On Measuring the ROI of Social Mediacenter_img Steve Hall’s site,  , is the catalyst that moved many businesses to begin using social media. His new book,  Matt Harding,  “You have to look at the “I” side of the equation. The investment to get into these channels is very, very small.” AdRants New Media Influencers Originally published Dec 1, 2008 9:15:00 AM, updated March 21 2013 Fisk-A-Teers Vocalpoint inbound marketing IdeaStorm  from  Paul is a former technology journalist who has become a leading thinker and speaker about Social Media. His first book,  Secrets of Social Marketing Topics: Social Media Proctor & Gamble’s community for moms, last_img read more

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How Inbound Marketing Changes the Way Your Entire Company Operates

first_img The COO understood the importance, and so did the webmaster. They agreed to make this a priority.  It’s exciting times for marketers who embrace inbound marketing. This is an opportunity for marketers to lead the growth of their companies. This is an opportunity to apply discipline to marketing, and turn it from a cost to an investment.  Fast forward to the meeting this week, the following people were in attendance.  Topics: Their webmaster is also their salesforce admin. He also built an internal lead system which routes leads to the appropriate reseller. We walked through this entire system, and based on their new salesforce.com account and new sales processes, they decided that they would scrap their internal system in favor of a HubSpot-Salesforce integrated process, which provides superior lead tracking, intelligence and closed loop reporting, helping marketing send lead data to sales to help them prioritize sales calls, and helping sales send data back to marketing about which marketing activities were referring leads that became customers.  VP Marketing I had been speaking to the 2 person marketing team for several months, helping them with their SEO and lead generation strategy.   This company is somewhat tied to their current CMS, based on custom development that has been done. However, up until now their 600+ pages had the same page title. During their trial, they actually discovered that they could change page titles and meta data.  During the trial, they also realized that it was important. Since it’s critical they do a really thorough keyword research evaluation before they start this, and because it’s going to take a bunch of time and resources to map the keywords to the right pages, then add the keyworrds in the appropriate places, they needed everyone to understand the importance of this. So, we evaluated their competitors keywords, and I demonstrated how to find keywords they can more easily rank for, which will give them the largest amount of relevant traffic.  The Role of the Webmaster If they changed nothing, the VP sales would probably have a tough few upcoming quarters.  Very recently, they’ve set new sales revenue targets, and even had monthly lead generation targets.  Graphic Designer The problem, however, was that they didn’t have a plan for generating those leads without spending a lot of money.  In the past few months, the marketing team has been experimenting with how to attract more traffic and generate more leads. To their credit, they’ve done a lot with little resources. They started a blog (albeit on a blogspot.com domain), started a twitter account, learned a lot more about seo, started testing out different email marketing approaches, and started to understand the importance of compelling offers, even building a few landing pages for these new offers. They ran into some roadblocks implementing the product during the trial, as they didn’t have the internal resources to do some typically quick and simple things like installing our javascript tracking code, hooking up the HubSpot lead tracking API to exisitng forms, and configuring the HubSpot & Salesforce integration. The Role of the COO If you’ve ever worked at any company, you know that when you put a lot of people in the room, it’s smart to have someone who can understand how all of the pieces come together, and who can make some decisions. The COO at this company was a sharp guy who kept the meeting focused on what was most important to the goals of the company. This was a highly functional team, and there were only minor points of disagreement, which would actually be more accurately described as intelligent debate. Nonetheless, at the end, the COO made the decision to move forward with HubSpot and kept the meeting on track. He’ll also, of course, be the one to hold his team members accountable to their goals too. VP Sales Most of the meeting was about what they were doing now and what challenges they were having. We also talked about their lead generation goals. The other day, I visited a company to talk to them about their internet marketing strategy, and whether the HubSpot software could help them. He realized he would have to rewrite much of their content so that it “wasn’t talking about how their products were different”, but about how they could help solve their prospects’ challenges. He realized that his role in inbound marketing would be doing primary research with customers and sharing stories on the blog. He rattled off several really technical new uses that their product was suited for, and how he’d write content about these new uses.   Chief Operating Officercenter_img Their biggest and most critical challenge was sales growth. The majority of their sales go through resellers, and until recently almost all of their sales were new seats from existing customers. In other words, they didn’t really have any internally coordinated sales activities that helped them acquire net new customers. They relied on their channel for growth, but the channel obviously wasn’t doing that by themselves. The product manager for their main product was also present. He asked extremely good questions about whether and how social media and blogging could really help them attract the right traffic that would convert into leads. But, they couldn’t be doing it without the cooperation, buy-in and support from their entire team, including their COO.  Originally published Jul 20, 2009 11:00:00 AM, updated October 20 2016 Are you getting a measurable and improve-able ROI from your inbound marketing? If not, maybe it’s because you don’t have all of the right people involved? In a HubSpot free trial, it’s possible to quickly customize the look and feel of our landing pages and blog templates. When someone purchases, we further customize for them. And if they have design and css skills, they can do this themselves. The designer was present and needed to understand why and how this could be done. He needed to understand the technical skills required and the capabilities of the system.  We identified a bunch of challenges that our software and methodology could help them overcome. But, it was hard for them to get internal buy-in, in order to demonstrate the value to their team. In order to do inbound marketing right, it involves the whole organization. But, unlike any other advertising or marketing before it, it also has the potential to accelerate and control the growth of the company. The Role of Sales This company actually is generating sales leads through their website already. They generate about 100 qualified leads each month that they passed directly to their resellers. They also have a free tool that helped them generate several hundred more email signups per month.  Their inside sales team recently started following up with distributors to check the status of leads. They also started qualifying leads for their resellers up front. This has helped them grow their business.  The Role of the Product Manager Now, they have a cohesive plan. They have lead generation goals, and a plan to get there.  With HubSpot, they’ll also have the systems in place to achieve their lead generation targets, as well as analyze and improve their results, at a very granular level. When they implement all of these changes and strategies, they’ll be driving the growth of the company. They’ll be building their reach on social media, building their email database more aggressively with their free tool offer, qualifying more of these leads using their blog and email and more advanced compelling offers to nurture and educate their email opt-ins, filling their sales teams piepeline with more qualified leads with more information and intelligence attached, arming their resellers with sales opportunities and ultimately, growing their revenue.  The Role of the Graphic Designer Product Manager Webmaster/Salesforce.com Administrator.   The Role of the Marketing Team Inbound Sales (Marketing) Marketing Manager It was only the 4th HubSpot sales call I’ve ever made face to face and I’ve personally signed up 200+ HubSpot customers, and have been involved in probably another 100 more. Don’t forget to share this post! 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4 Enrollment Marketing Tips For Vocational Schools

first_img 2. Ask you students, alumni and staff to link to your website, coordinate a link building campaign, this can be as easy as sending out an email  An introductory call-to-action that captures information for people who are in the investigative stage. Your school could create some badges that allow students, alumni and Fresno Pacific University 8 Ways to Write Quick Articles for Your Business Blog .  Each blog article should drive 100 unique visitors and 3 leads. Education Marketing Blogging can be easy. Spend 30 minutes a week, post a picture, and post a few tips (as done in this post). Check out . Implementing these simple tips can help you fill your enrollment for the coming year. 3. Ensure there are two distinct types of calls-to-action and forms on your website: closed loop marketing system 4. Identify where your best traffic is coming from with closed loop marketing. University Doubles Organic Traffic and Grows Lead Conversions with HubSpot 1. Blog about your market niche, solicit guest bloggers from graduates, staff and administrators, and use your best  keywords in the blog posts to generate qualified traffic.     in Fresno California was faced with this very challenge.  “We didn’t really know how to find or track our leads,” says Lisa Alvey, Social Media Manager at Fresno Pacific. Though Fresno invested in radio, print and online ads, the university couldn’t get a grasp of the specific results of its marketing initiatives. The school was looking for a way to follow a lead from its site visit to its actual conversion. By implementing HubSpot’s  staff to demonstrate their connection to your institution online. They could then put these badges on their personal or business websites which can send new visitors and search engine authority to your website. Closed loop marketing helps you identify which online marketing sources are driving traffic, leads and applicants (or students).  Topics: , Fresno tracks which of its marketing channels are most efficient. Thanks to this data, the university can make informed decisions about allocation of resources between channels.  For more about how Fresno Pacific closed the loop, visit  A late stage call-to-action to elicit a response for people who need information now. Originally published Dec 9, 2010 6:00:00 PM, updated October 20 2016 As vocational education choices increase, smart marketers are leveraging inbound marketing to reach a wider demographic of potential students.  Inbound marketing allows your best prospects to find you as they search for education alternatives. More and more colleges, universities and vocational schools are turning to online visibility to meet student enrollment goals. Different schools are at different stages of the process. If you are limited in bandwidth but still need to get results, here are four easy tips to get found more often by potential students. Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlacklast_img read more

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3 Steps to Create an Effective Local Franchise Marketing Strategy

first_img Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack This is a guest article written by Chris Anderson, co-founder at Empowerkit, a software platform specializing in the creation and easy management of franchise local websites. Chris regularly blogs about how franchises can leverage online marketing to drive local lead generation and sales.Savvy franchisors nowadays look to leverage the web and social media to strengthen marketing and branding efforts, and in turn boost lead generation and sales at the local level. However, it’s next to impossible to do this well without a certain level of franchisee participation. Not to mention that franchisees are already seeking out ways to market their locations online, more and more by the day. Since franchisors also have to ensure brand and regulatory compliance, it’s critical to approach local online marketing very carefully to strategically include franchisees and get the best results while avoiding costly problems. You don’t want to give franchisees too much control over their online presence, or else you’ll run into compliance issues right and left, and franchisee guesswork can yield poor results more often than not. At the same time, you can’t be too restrictive, or franchisees will simply break the rules until you track them down and enforce compliance. You need to have a clear strategy that strikes the right balance.Here are 3 key tips and best practices to help you succeed in franchise marketing online while dodging common pitfalls:1. Plan a Strategy: What are your end goals?First and foremost, understand what you’re trying to accomplish, and plan your strategy for how you’ll get there. This doesn’t need to be an elaborate process involving outside consultants, but you should at least have a plan which you can update as you go. You should ask yourself questions like, “What are my end goals? What types of content are local customers interested in? Where do our customers ‘live’ online? What metrics and analytics can we use to track successes and identify areas to improve?”2. Start With the Basics: Local Websites With Lead GenerationMost franchisees need qualified leads more than anything, and the best way to generate leads is through a local website for each location. Don’t panic — there are tools specifically designed for franchises to set up and manage brand compliant local websites. The key is to make sure the sites have as much locally relevant unique content as possible and have clear and compelling calls-to-action, or else it will be an uphill battle to attract traffic and convert leads.3. Rethink Compliance Policies: Adapt to the Changing TrendsThe compliance policies in your FDD related to internet marketing are probably outdated, and chances are, several franchisees are in breach. Do you address local websites and social media adequately? Do you offer guidelines, best practices, and “how-to” examples? Consider rethinking what you can comfortably allow franchisees to do online, and instead of restricting control, think of how you can provide guidelines and strategies, and put monitoring tools in place to enforce compliance. When franchisees are given a clear strategy with actionable guidelines that produce real results, the amount of compliance issues will dwindle.Once these initial steps are taken, the next action item is to drive traffic to the local sites, optimize conversion rates, and continually analyze results so you can further tweak your strategy. It’s a definitely a time investment, and success in local online marketing won’t happen overnight. But with the technology tools that are available to franchises, it can be greatly simplified, and the resulting increase in lead generation and sales over time will make the effort well worth it. Originally published Nov 7, 2011 6:00:00 PM, updated March 21 2013 Topics: Inbound Marketinglast_img read more

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IMG-Reliance not to broadcast Pakistan Super League over Pulwama attack

first_imgIMG Reliance Sunday pulled out from broadcasting the Pakistan Super League in protest against the Pulwama terrorist attack.On Thursday, at least 40 CRPF paramilitary troopers were killed in a terror attack while several others are battling for their lives following what is being termed as the deadliest terrorist strike in three decades in Jammu and Kashmir.”Due to unfortunate events a couple of days back which resulted in the death of Indian soldiers, IMG Reliance is pulling out with immediate effects, from offering broadcast production services for PSL. The incident that occured is deeply regrettable,” stated a mail addressed to Sohaib Sheikh and Kamil Khan of Pakistan Cricket Board, the content of which is in possession of PTI.Being the only producers of the event, the development means PSL will go off air unless the PCB brings in an alternate production services, an official said.The fourth edition of PSL got underway in Dubai on Thursday.The six-team tournament is currently being held in Dubai and Sharjah before moving to Pakistan for final eight matches, including the summit clash in Karachi.Also Read | Pulwama terror attack: Pakistan Super League telecast suspended in IndiaAlso Read | Denounce India-Pakistan World Cup match: Cricket Club of India secretary to BCCIAlso Read | BCCI asks Committee of Administrators to sanction Rs 5 crore for martyrs of Pulwama attacklast_img read more

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How to Get a Google Ads Certification

first_img Don’t forget to share this post! Google Ads Topics: Google AdWords Certification Cost Originally published Nov 15, 2019 7:00:00 AM, updated November 15 2019center_img The Google AdWords certification, now known as the Google Ads certification, is completely free to take. In the past it cost money, so if you’re a marketer, it’s a good idea to take it now, while it remains free. You never know when Google might change its pricing. You also get multiple attempts to take the exam. Google Ads Certification TrainingThe training resources that Google offers are a handy starting point. You can learn a lot about the testing format, style of questions, and concepts that’ll show up on the exam.Additionally, one of the best ways to prepare for the exams is through YouTube tutorials, demonstrations, and tutorial articles. Most people are visual learners, and they will learn better when they see the platform itself with a video, rather than reading about it. That said, some blog posts have great screenshots throughout to help you better understand their tutorial.It’s important to note — many of the resources online are overkill. It’s easy for beginners to feel overwhelmed by the details. However, try to focus on learning the fundamental principles — like what to tweak to make a big impact on performance.If a tutorial article is 5,000 words long, then it’s covering every detail of the platform, which is too much for the certification exam.Additionally, the exams themselves can be training tools. If you don’t pass the first time, you can learn from your incorrect answers and retake it. You can use your first attempt to get familiar with the format and duration. Reflect on why you got a question wrong so that you can remember the right answer for next time.Some of the questions asked are recycled and randomized with different numbers. You can gain a lot of applicable math skills by learning the principles behind calculations. Unfortunately, many marketers skip learning from the exam itself and miss out on the bulk of where they can grow.Take the exam with an attitude of learning, rather than completing.Tips for When You’re Taking the ExamHave printed notes on hand that you can consult quickly whenever you forget minor details here and there (don’t expect to rely on these for the entire exam, though). These notes are useful in case Google decides to implement restrictive browsing limits for exam takers in the future.Make sure your computer is plugged in so it doesn’t run out of battery life while you’re taking the exam. This tip may seem obvious, but you don’t want to find yourself in that painful situation.Take your time with each question. Most people end up with extra time. Remember — it’s a marathon, not a sprint. You’ll be answering multiple-choice questions for at least an hour.Hydrate. Get enough sleep. Some people overlook simple things, like making sure you have enough water and food before the exam, which can affect brain performance. Foods high in omega-3 are great for brain power.Ultimately, getting a Google Ads certification is a worthwhile investment for your career growth. Digital marketing employers look for any valid evidence that you’re above entry-level applicants.While it’s possible to pass the exam without understanding many of the principles, you’ll be doing yourself a disservice in the long run. Treat the exam as a learning process and an opportunity to shore up your knowledge and application of PPC terms and methodology because it’ll help you during the job interview, and in your career.You don’t have to know everything about Google Ads since real-world experience can help you learn. But the knowledge you gain in preparing for this exam will give you a head start. In 2019, Google Ads is one of the most effective advertising tools to get more traffic to your website, and generate more leads. In fact, most businesses see an average of 200% ROI on their Google Ad spend.To create better, more powerful ads on Google, it can be helpful to receive a Google Ads certificate. Additionally, it’s a great resume booster.If you’re looking to get a Google Ads certificate, you’ve come to the right place. Here, we’ve created a guide that will explain why a Google Ads certification is helpful, and how you can prepare and get certified.Free Guide, Template & Planner: How to Use Google Ads for BusinessWhy get a Google Ads certification?Years ago when I was applying for work, I interviewed a couple dozen people who worked in the digital marketing industry to learn about their jobs and the application process. Many emphasized the importance of getting a Google Ads certification.The truth is that many employers search for people with this certification on LinkedIn to find employees for their marketing team. LinkedIn generally offers a talent pool of higher-quality than standard job boards like Indeed. Plus, the demand for marketers skilled in Google Ads is high, while the supply of qualifying candidates is relatively low.Thanks to the internet, it’s easier than ever before to apply for a job with little effort, so employers are swimming in low-quality choices.To find qualified employees, then, many hiring managers use LinkedIn’s search engine to find anyone with a Google Ads certification because it’s one of the few defining qualifications that can show proven knowledge and skill. The certification shows the hiring manager that you’re somewhat savvy about the industry.The good news is that a lot of fresh talent don’t have a certification on their LinkedIn profile or resume since they don’t know the value of it. In other words, you can easily stand out if you get certified.Even if you don’t want a role in PPC, the certification is still helpful for any marketer. PPC advertising, especially through Google Ads, makes up the bulk of online advertising. If you understand the principles of Google Ads, you can translate those principles to other marketing efforts.Additionally, having an understanding of neighboring areas of marketing helps with your communication among team members, and empathy. Ultimately, having that certification under your tool belt will only make you look better to employers.How Applicable is the Certification in the Marketing Industry?To be fair and objective, let’s acknowledge the case against getting certified.First, in terms of actual skill and practice, a certification isn’t entirely applicable in a real marketing role. It’s possible to score well or even perfectly on this exam without having actual experience with the platform, especially when there are exam answers online.The exam can, at times, teach you the best answer in theory, which isn’t close to the best answer in practice.Having been in the Google Ads platform myself, I know that a few questions are unnecessarily complicated, not applicable, or biased toward a response focused on spending as much money as possible on Google’s platform. Google makes money when you spend money on ads, regardless of whether the ad leads to a sale, so their intentions make sense.With all that said, most of the questions are still valuable because they help you learn how to navigate the platform and make accurate calculations. You can grow a lot through preparing for this exam even if you initially have little to no knowledge of Google Ads.You should take the test without cheating, learn from your incorrect answers, and retake it to improve. Otherwise, you may have a tough time with the platform later on, which can seem detailed and intimidating to beginners.Here’s another huge reason why you should get certified and make sure you learn a lot during the preparation process, rather than speed through it — any decent marketing agency or department that you’d like to work for is going to test you on your understanding of terminology and pay-per-click reasoning during the application process. They’re going to find out whether you really know what you’re talking about.Therefore, the knowledge that the exams offer does have some real-world value. That doesn’t mean you have to be a total whiz. But you should understand most of the concepts tested.Treat the Google Ads exam as an opportunity to learn rather than a task to check-off a list. Your mindset shift will make all the difference because you’ll be learning from every question asked, while others rush through the exam just to finish it.Topics and Exam Duration of the Google Ads CertificationsThere are Google Ads certifications for different topics, including video, mobile, display, and shopping advertising. The most important version is the search advertising exam since that’s the area marketers use most often on the platform. The second most applicable Google Ads test for marketers is likely Google Ads display certification.Each exam has a different time limit, but it’s usually between 60 minutes and two hours. I’ve got a good sense for how long it actually takes since I’ve sat in a classroom with a dozen people taking the exam and have seen how quickly people finish. It usually takes 50–75% of the allotted time. A small percentage of people will use up to all the time if they’re new or focused on learning from each question.Once you’ve passed the exam, you get a certification badge that you can show off on your LinkedIn profile. Adding this badge to your profile adds credibility and makes your profile more search-engine friendly. As mentioned, recruiters look for this certification and care about it, so you’ll be showing up more often when they search.last_img read more

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Sumit Nagal joins Prajnesh Gunneswaran in US Open 2019 main draw

first_imgFormer junior Wimbledon champion Sumit Nagal entered his maiden Grand Slam main draw when he won the final qualifiers of US Open 2019 against Joao Menezes of Brazil in New York on Friday.Sumit Nagal, World No. 190, defeated lower-ranked Menezes in a 3-set thriller. Nagal showed character and determination as he came back from behind to beat his Brazilian opponent 5-7, 6-4, 6-3. The former Bengaluru Open champion was trailing 1-4 in the 2nd set before staging a strong comeback to make the main draw of the season’s final Grand Slam tournament, starting August 26.Meanwhile, Sumit Nagal will face tennis great Roger Federer in the 1st round at Arthur Ashe Stadium on Monday.Sumit Nagal had beaten higher-ranked Tatsum Ito of Japan and Peter Polansky in straight games in the previous rounds of the US Open qualifiers. Nagal only won his maiden Grand Slam qualifying match in this week and he has gone the distance to join Prajnesh Gunneswaran in the main draw.Sumit Nagal was elated as he celebrated his landmark win with a huge roar. Nagal came back from being 1-4 down as he broke Menezes twice in the 2nd set before taking early breaks in the decider.Quite the reaction by Sumit Nagal to qualify for the #usopen pic.twitter.com/uQc87UdCJNMatthew (@MRisingStar18) August 23, 2019The 22-year-old joins an elite list of men’s singles players from India — Pranjnesh Gunneswaran, Saketh Myneni, Yuki Bhambri and Somdev Devvarman — who have featured in Grand Slams in the ongoing decade. Notably, the last time two Indian men’s singles players were in the main draw of a Grand Slam was in 1998 when Mahesh Bhupati and Leander Paes featured at Wimbledon.advertisementPrajnesh Gunneswaran, who made his Grand Slam main draw debut at Australian Open 2019, will face 5th seed and Cincinnati Masters champion Daniil Medvedev in the first round of the hard-court Grand Slam tournament.Novak Djokovic will start US Open as the top seed and he has been drawn in the same half that has third seed Roger Federer. Meanwhile, 2nd seed Rafael Nadal opens his campaign against Australia’s John Millman in the first round.Also Read | US Open: Djokovic, Federer in same half of draw; Serena vs Sharapova in blockbuster 1st roundAlso See:last_img read more

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Report: Brighton 4 Swansea 1

first_imgBrighton and Hove Albion 4 Swansea City 1: Two-goal Murray helps end Swans’ unbeaten run Ryan Benson Last updated 1 year ago 00:57 25/2/2018 murray-cropped Getty Images Swansea City’s five-match unbeaten run came an end, as Glenn Murray inspired a 4-1 win for Brighton and Hove Albion on Saturday. A Glenn Murray brace helped Brighton and Hove Albion claim a fine 4-1 win over Swansea City on Saturday, moving four points clear of the bottom three and ending their visitors’ five-match unbeaten run.Chris Hughton’s men, who had won just one of their previous eight in the Premier League, were in charge for almost the entire match, with the excellent Murray dominating and leading the way in an imperious performance.There was little sign of Swansea’s recent resurgence early on, and Brighton took full advantage as the impressive Murray won and converted a penalty. Article continues below Editors’ Picks Williams case shows Solskjaer isn’t holding Man Utd’s youngsters back – he’s protecting them Goalkeeper crisis! Walker to the rescue but City sweating on Ederson injury ahead of Liverpool clash Out of his depth! Emery on borrowed time after another abysmal Arsenal display Diving, tactical fouls & the emerging war of words between Guardiola & Klopp Swansea showed hints of improvement on occasion, though they rarely looked like enjoying a prolonged period in the ascendancy and Murray doubled his tally 21 minutes from time, applying the finish after fine play by Jose Izquierdo to give the Swans a mountain to climb.And any hope of a late Swansea comeback appeared over 17 minutes from time with a lovely Anthony Knockaert goal, but there was a glimmer of hope.However, Lewis Dunk’s own goal only proved to be a mere consolation as Brighton restored their advantage as Jurgen Locadia wrapped up a huge win in the battle to avoid the drop.FT: Albion secure a massive win against @SwansOfficial in the @premierleague. Murray’s brace and Knockaert’s finish made it comfortable. Dunk’s unfortunate own goal gave the visitors hope, but Locadia fired home on his league debut to wrap things up. #BHAFC 4 #SWA 1 #BHASWA pic.twitter.com/DzQSBAM5bp— Brighton & Hove Albion (@OfficialBHAFC) February 24, 2018Swansea had difficulty coping with Brighton’s relentless attacking right from the start, with the home side beginning with plenty of purpose.Their pressure paid off in the 18th minute, as Murray confidently struck a penalty past Lukasz Fabianski after Mike van der Hoorn had clumsily tripped the striker.Swansea finally became improved as an attacking force soon after – Ki Sung-yueng causing panic with a header, a few moments before Van der Hoorn’s long-range effort took two deflections and almost caught Mat Ryan out.Brighton nearly added a second late in the half, seeing Shane Duffy’s header come back off the crossbar at a corner.And the visitors went close to taking advantage of that let-off, but Jordan Ayew’s 18-yard effort came back off the left-hand post on the stroke of half-time.Although Brighton looked to remain in charge at the start of the second, only a spectacular Ryan save denied Ki in the 52nd minute, as the Australian got down to keep the strike out of the bottom-left corner.But the home side stepped things up a notch once again and deservedly doubled their lead in the 69th minute – the lively Izquierdo doing well down the left and pulling the ball back to set up an easy finish for Murray.And a third followed soon after, as Knockaert produced a clever finish to beat the helpless Fabianski after an inch-perfect through pass courtesy of Pascal Gross.Fortune smiled on Swansea late on when Tammy Abraham’s long-range strike took a huge deflection off Dunk on its way past Ryan, but Locadia restored the three-goal lead at the end, tapping in from close range on his Premier League debut.4 – Lewis Dunk has scored four own goals in the Premier League this term – the joint-most by a player in a single season in the competition’s history (also Martin Skrtel in 2013-14). Oops— OptaJoe (@OptaJoe) February 24, 2018Key Opta stats:- Brighton scored four goals in a game for the first-time ever in the Premier League and the first time in the league since February 2017 (4-1 v Burton Albion).- Swansea suffered their first defeat in their last six top-flight games (W3 D2), conceding one goal more against Brighton than in their previous five games combined.- Glenn Murray has netted four goals in his last four Premier League games, as many as in his previous 15 in the competition.- Only three Englishmen have scored more Premier League goals this season than Glenn Murray (10) – Harry Kane, Raheem Sterling and Jamie Vardy. read morelast_img read more

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Villas-Boas: City are spectacular

first_imgManchester City Manchester City are spectacular – Villas-Boas praises Guardiola’s impact Rob Lancaster 23:49 27/2/2018 FacebookTwitterRedditcopy Comments(0) Aguero City Final Carabao Cup Manchester City 25022018 ADRIAN DENNIS/Getty Images Manchester City Premier League Guardiola Arsenal v Manchester City The Blues collected their first silverware of the season against Arsenal at the weekend, and the former Tottenham boss feels they are getting started Andre Villas-Boas believes Pep Guardiola has Manchester City playing “fantastic” football this season – and feels the foundations are in place for the club to enjoy long-term success.Guardiola picked up his first trophy with City on Sunday, as a resounding 3-0 triumph over Arsenal secured the club’s third EFL Cup triumph in the space of five years.It is unlikely to be their only piece of silverware in the current campaign, however, with the Premier League title expected to follow given their healthy lead over closest challengers Manchester United. Article continues below Editors’ Picks Williams case shows Solskjaer isn’t holding Man Utd’s youngsters back – he’s protecting them Goalkeeper crisis! Walker to the rescue but City sweating on Ederson injury ahead of Liverpool clash Out of his depth! Emery on borrowed time after another abysmal Arsenal display Diving, tactical fouls & the emerging war of words between Guardiola & Klopp They are also on course to reach the last eight of the Champions League, raising the possibility of Guardiola securing a stunning treble in just his second season at the helm.”In the league, they’re running away with it. [They won a] trophy on Sunday and their football is spectacular,” former Chelsea and Tottenham boss Villas-Boas said at the Laureus Awards.”It took one year for Guardiola to settle, but the way the team is playing now is fantastic.”Not only that, but it’s the consistency in terms of results. This consistency means that they go into every game with a lot of confidence.”With such young players and quality players, they are really a team to look out for.”City will resume league duties on Thursday, as they go up against Arsenal in a repeat of the Wembley showpiece.A victory at the Emirates Stadium in the rearranged fixture will push them 16 points clear of nearest rivals United with just 10 games remaining. Check out Goal’s Premier League 2019-20 fantasy football podcast for game tips, debate and rivalries.last_img read more

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Microsoft planning foldable surface that runs Android apps

first_imgSan Francisco: Microsoft is planning to launch in 2020 a foldable surface that would run Android apps and iCloud in Windows 10, according to media reports. According to Jeff Lin, Associate Director, Consumer Electronics at IHS Markit, the foldable surface is expected to have two 9-inch screens with a 4:3 aspect ratio, Forbes reported on Sunday. The device would be powered by the new version of Windows 10, named Windows Core OS or WCOS, also known as Windows Lite, geared for a dual-display user interface. Although it is not yet confirmed when Microsoft will make the announcement about the device, it will have a 10nm Intel Lakefield processor, with an always-on connectivity function for LTE or 5G. Earlier in 2019, Lenovo showcased what it described as the “World’s First Foldable PC”, expected to launch this year. The device can be folded in half like a book and looks like a big tablet when opened up.last_img read more

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Woman among 2 booked for duping job aspirants of Rs 225 lakh

first_imgThane: Two persons, including a woman, from Maharashtra’s Thane district have been booked for allegedly duping 30 people of nearly Rs 22.5 lakh on the pretext of getting them jobs abroad, police said on Thursday. The accused, Mohammad Safique Khan and his associate Jarina Bano, ran a private firm here which claimed to be providing overseas employment, a police spokesperson said. Last year, they allegedly took around Rs 22.5 lakh from 30 people while promising to get them employed as salesmen at a plush mall in Dubai, she said. Also Read – Uddhav bats for ‘Sena CM’ They provided visa to the victims along with offer letters for the job, and told them that an agent would escort them from the Dubai airport. However, when the victims landed in Dubai earlier this year, nobody came to pick them up. When they contacted the mall authorities there, they were informed that the offer letters given to them were fake, the official said. Later, when the victims contacted the embassy there, they were informed that they were only granted tourist visas, which had also expired, and not the work permit, she said. Also Read – Farooq demands unconditional release of all detainees in J&K The victims somehow managed to return home and sought a refund of their money from the company. The firm officials then gave them some cheques which bounced, the official said. The victims on Wednesday lodged a police complaint, based on which the accused were booked under Indian Penal Code Sections 420 (cheating), 465, 468, 471 (forgery) and 406 (criminal breach of trust), she said, adding that no arrest was made so far.last_img read more

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